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PAID SEARCH

MANAGEMENT

The Search Shop makes it simple for advertisers to reach their customers with Pay Per Click campaigns designed to be effective and cost efficient. The Shop's methodology embraces innovation, optimization and transparency. Below is The Search Shop's methodology for PPC Management:

 

Step 2: Energize
  • Campaign Construction
  • Budget Allocation
  • Conversion Activation
  • Ad Copy Drafting
  • Keyword List Creation
Step 3: Optimize
  • Conversion Tracking

  • Algorithmic Bidding

  • Ad Copy Testing

  • Landing Page Testing

  • Geo Localization

Step 4: Analyze
  • Monthly Reviews

  • Bi-Weekly Reporting

DIGITAL

CONSULTING

The digital world can be a scary one for many advertisers. The Search Shop offers consulting services for those who need some strategic guidance, and assurance that their ad dollars are being spent wisely. Although The Search Shop specializes in Pay Per Click, other consulting services are also available.  ​Leave the guesswork behind and let the professional show you how it's done.

 

BELOW IS A SMALL MENU OF SOME OF THE CONSULTING SERVICES OFFERED:

- Paid Search Engine Setup

- Ad Hoc Reporting

- Digital Strategy And Planning

- Website Optimization

- Keyword Research

- Ad Copy Drafting

- Competitive Analysis

- Analytics

- Testing Roadmap

- Account Restructure

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